The internet has become so intertwined in the fabric of our lives that we forget it even exists. Mobile connectivity is so ubiquitous that we don’t care who provides the connection, as long as we’re connected and the connection is fast and stable, we’re happy.
It’s ironic then that telcos, the people that connect people to the internet, can’t seem to connect with their own customers.
Why is that?
One possible reason is the ubiquity of the internet itself. Customers don’t care about telco brands, they care about fast and stable connectivity that’s cheap and with a lot of data.
But Digi wants to be more than just an internet company.
It may sound like fluff but the brand that has brought a lot of fun and new things to the industry feels that it has so much more to give to its customers, and that its purpose of existence is so much more than just making money.
It wants to inspire.
“Our role at Digi is to help spread this inspiration, infecting the world with fun and excitement, one person at a time.”
So what does this mean to you?
For one thing, you can expect an even better Digi in every way, one that promise an easy and seamless customer experience, one that wants to make internet affordable and one that offers the best of the internet with the fastest growing data network delivering the most consistent internet experience.
It’s not easy but someone has to do it, and if you don’t start somewhere, you’re going to end up nowhere.
So, what do you think of Digi’s new promise?