Notch up a gabillion cool points for HTC. The Taiwan device manufacturer has just announced that it will buy a 51% stake in Beats Electronics for a cool US$309 million.
If you don’t already know, Beats Electronics founded by Jimmy Iovene and rapper extraordinaire Dr Dre makes high-end headphones and speakers. You’d probably seen the Beats cans around sporting the stylized lowercase “b” logo worn by teens and old folks alike.
The acquisition will give birth a line of HTC devices that will prominently feature the Beats brand and technologies in its hardware. HTC says HTC-Beats phones will debut in time for the holiday season.
In the mobile device turf war, HTC’s move to acquire and integrate a critically-acclaimed brand like Beats into its product lineup will definitively set the Taiwan brand apart from its competitors. When the HTC-Beats phone hit stores later this year, you can expect drones of Beats fans coming out to grab it.
[via]
GXBank turns one and they have revealed its latest features and initiatives for its next…
You can now get an MG ZS EV for as low as RM99,999, making it…
There have been over 1,500 cases of cyberattacks launched against Malaysian ministries' infrastructure systems in…
DC Handal is expected to unveil what appears to be Malaysia's largest EV charging hub…
Realme has debuted its latest flagship smartphone, the Realme GT 7 Pro in China, featuring…
Malaysia will ban natural gas vehicles (NGVs) on 30 June 2025. Subsequently, no new natural…
This website uses cookies.