This post is brought to you by Infobip.
As organisations across Southeast Asia accelerate their digital transformation journeys, one company has quietly been powering the conversations that connect brands and customers every day.
With its roots in global communications and customer engagement technology, Infobip, a global cloud communication platform, is now bringing its flagship developer conference Shift to Malaysia, marking the first time the global event will be held in Asia and underscoring the region’s growing influence in tech.
A platform built for connection
Infobip’s mission has always been to make communication simple, intuitive, and intelligent. Through its One Communication Platform, the company enables businesses to engage customers across multiple touchpoints from chat apps and messaging to voice and email, all powered by cloud infrastructure and generative AI.
From improving customer service and automating marketing campaigns to transforming end-to-end customer journeys, Infobip gives organisations the scale and flexibility to connect with audiences seamlessly. Its programmable API stack lets developers build and integrate solutions quickly, while initiatives such as the Start-up Tribe programme provide mentorship and support for emerging tech founders.
Infobip also works hand in hand with partners and enterprises to co-create tailored solutions, helping clients overcome operational challenges and accelerate growth through a mix of global reach and local expertise.
Shift arrives in Asia
For over a decade, Infobip Shift has been one of the world’s most recognised developer conferences, drawing thousands of software engineers, product thinkers, and innovators to its European home in Zadar, Croatia, and later to Miami, USA. Now, that same spirit of collaboration and innovation is making its Asian debut with Infobip Shift Kuala Lumpur 2025.
Happening on November 4, 2025, at JioSpace, Petaling Jaya, Shift KL is being organised in collaboration with Cradle Malaysia, the country’s leading startup ecosystem builder. Themed “Where AI and Software Development Meet,’’ the conference will explore how AI is transforming software development, tools, and the future of engineering, uniting global experts and local innovators under one roof.
Attendees can look forward to hands-on workshops, mentorship sessions, and talks from international tech leaders, offering practical insights that developers and founders can apply directly to their own work, with speakers like Tejas Kumar (IBM), Dugald Morrow (Atlassian), Sohail Pathan (Okta), and Joyce Lin (Head of Developer Relations at LMArena) leading the way.
Fostering Southeast Asia’s tech future
Beyond keynotes and learning sessions, Shift KL aims to cultivate lasting connections within the region’s growing developer ecosystem. The event will serve as a platform for knowledge sharing, collaboration, and idea exchange that will empower startups, founders, and enterprises to embrace new technologies and contribute to Southeast Asia’s digital economy.
By anchoring Shift in Kuala Lumpur, Infobip and Cradle hope to spark a new wave of innovation and inspire the next generation of developers shaping Asia’s tech future.
Join the Shift
Infobip Shift Kuala Lumpur 2025 takes place on November 4, 2025, at JioSpace, Petaling Jaya, Selangor.
The first-ever Asian edition of Infobip’s global developer conference is held in collaboration with Cradle Malaysia, bringing together developers, founders, and tech leaders from across Southeast Asia to explore how AI is reshaping development, tools, and the future of software engineering.
To learn more or register, visit shift.infobip.com/asia.
