By the Numbers: Apple’s Earnings, Sales and Revenue Figures. What does it all mean?

Apple concluded its Q4 financial report earlier this morning and as usual, the numbers are phenomenal. What makes the figures even more amazing is that they surpass even the most optimistic of estimates affirming Apple’s position as the largest technology company by market value in the world.

Apple sold 15.4 million iPads and a staggering 37 million iPhones, making the last quarter its best ever. These are certainly impressive numbers but what does it all mean? Let’s put these figures into perspective.

Market value of almost $400 billion
Apple is hovering just a whisker off its record high. Many on Wall Street target $550 to $600 per share as an achievable milestone: assuming no change in existing shares, that would accord the Silicon Valley titan a value of as much as $560 billion, equivalent to the annual Gross Domestic Product of Switzerland.

Exxon has a market value of $420 billion, annual revenue about four times Apple’s and twice the tech company’s roughly 46,000 employees.

Revenue grew 65% from US$43 billion to US$108.25 billion in fiscal year 2011
That is akin to creating a Fortune 500 company from scratch. For instance, a revenue of precisely $43 billion would place the company below Intel Corp and Sears Holdings Corp – 56th and 57th, respectively, on the 2011 U.S. Fortune 500.

Near $100 billion cash reserve
One of the reasons Apple’s shares trade at a relatively low multiple is because it has huge amounts of cash that investors say can be put to better use. Its cash balance stood at $97.6 billion at the end of December, roughly equivalent to California’s 2012/13 state budget

Apple’s $13 billion profits surpassed Google’s entire revenue of $10.6 billion. Apple’s profits for 2011 exceed Google’s revenue in the same period.

iPad
Apple sold more iPads than HP sold personal computers – 15.4 million iPads versus by Gartner’s estimates of 14.7 million HP computers sold

iPhone
iPhone sales double with every new model:
In 2009, Apple sold more iPhones than it did in 2007 and 2008 combined
In 2010, Apple sold more iPhones than it did in 2007, 2008, and 2009 combined
In 2011, Apple sold 93.1 million iPhones, slightly more than it did in in 2007, 2008, 2009, and 2010 combined

It is estimated that Apple has surpassed Samsung’s smartphone sales figures, with 37 million iPhones sold versus an estimated 35 million Samsung smartphones sold in the same period. This puts Apple back in top spot as the largest smartphone manufacturer in the world.

Apple sold 92.94 million iPhones and 40.43 million tablets in the 2011 calendar year. If you laid these devices end-to-end, they would just about stretch halfway around the Earth’s circumference that’s over 20 million thousand kilometres.

Just think about that for a moment.

[source: Reuters, PhoneArena]