Ikea breaks 70-year tradition. Embraces going digital and the planet in the process
The printed Ikea catalogue has established itself as an icon of home design, and their pages have always been so beautifully made—gaining popularity amongst its design enthusiasts. So, the furniture company’s new announcement must come as a shock to some people. Ikea will be discontinuing their annual printed publications, ending a seven-decade tradition, as they … Continue reading Ikea breaks 70-year tradition. Embraces going digital and the planet in the process