Facebook’s business strategy for the future: Conversational commerce

“How many of you have ever bought something through messaging chat before?” Facebook‘s Commerce Partnerships Director for APAC, Christine Chia, explains that commerce has evolved over the years—it’s no longer about the single sale in that moment. Instead, it’s about building connections and relationships with customers. At the APAC Press Day 2020. Facebook explained some … Continue reading Facebook’s business strategy for the future: Conversational commerce